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Expertise Area

Connecting global methods to Japan’s way of selling

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Sales Methodology and Coaching Integration

The Salesfight Academy applies the sales methodology and process that each organization already uses and strengthens it through practical coaching systems that improve performance in real customer situations. Drawing on deep experience with frameworks such as Target Account Selling, Challenger, Value Selling, MEDDICC, and Implementis across Japan and global markets, the Academy helps teams refine their approach and, when no unified framework exists, supports the design and implementation of one tailored to their needs.

 

By linking structured methodology to daily sales conversations, programs such as the Thomelin Assessment™ and Shadow Coaching turn proven concepts into measurable, repeatable field behaviors that directly influence customer outcomes.

Enterprise-Level Enablement Design

With a background among its members in designing and facilitating enablement programs for global leaders including Autodesk and Oracle in Japan, The Sales Fight Academy ensures that every learning and coaching module produces clear field impact. The programs cover the complete customer buying process and the three core pillars of sales execution: territory planning, account planning, and opportunity planning.

 

Each pillar integrates value-based and outcome-focused selling to enable confident executive engagement and negotiation. This expertise allows organizations to move beyond classroom training toward an on-account, on-opportunity peer coaching culture that strengthens execution, deepens customer understanding, and drives measurable progress in both pipeline quality and revenue growth.

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Behavioral Insight and Change Management

A distinctive strength of the Salesfight Academy is its ability to connect natural selling behavior with sales execution. Drawing on extensive experience with behavioral assessments and change management methodologies, the Academy designs interventions that drive lasting behavioral transformation.

 

This approach helps leaders and teams not only master new techniques but also build the agility and desire central to effective change management and consistent performance under pressure. By aligning mindset, behavior, and execution, the Salesfight Academy reinforces sustainable growth across individuals, teams, and organizations.

Global Expertise, Local Precision

The Salesfight Academy’s founder brings more than twenty years of leadership, enablement, and sales coaching experience across AMER, EMEA, and JAPAC, combined with a deep understanding of Japan’s business culture. Through this background, the academy bridges global best practices with Japan’s local sales realities across industries such as IT and cloud solutions, architecture and engineering, heavy manufacturing, media and entertainment, and luxury and specialized retail.

By aligning global sales frameworks with Japan’s precision-driven, relationship-based approach to business, the Academy enables international sales organizations to achieve stronger collaboration, cultural alignment, and sustainable revenue growth in the Japanese market.

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Coaching Culture

Integration of peer-driven sales culture through real conversations, structured practice, and measurable growth embedded in daily execution.

Shadow Coaching

Delivery of a co-coaching method combining external expertise with active manager involvement, introducing practical options for consistent team improvement.

Expertise Area

Integration of global methodology experience with behavioral insight and local precision, aligning frameworks with Japan’s culture for lasting transformation.

Thomelin Assessment™

Assessment of team selling behaviors revealing engagement patterns, agility drivers, and coachability with progress measured toward sales goals.

Salesfight Academy Founder

Pierre Thomelin

  • 20+ years of sales and leadership experience in Japan.

  • Expert in designing and leading global sales enablement programs.

  • Specialized in sales behavior, coaching, and performance improvement.

  • Deep knowledge of Japanese and global B2B sales cultures.

  • LinkedIn

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